Client Retail
Type of Event Rewards incentive trip
Our Role The challenge was to tick all the boxes for an incentive trip that Coca-Cola offers as a reward at the end of the sales year to the best team. Attendees should feel privileged to be able to experience what makes the place unique at the event which would not stop surprising them. So we worked our magic and prepared a trip they could not forget. We opened the doors to the tallest building in the city, Google, where they enjoyed a motivational talk. This was then followed by a surprise charter flight to Cardiff to watch the VI Nations semi-final match. We then threw them into a national party so they could also feel the colour green running through their veins on this important day. This involved discovering the secrets of whiskey distillery and its product, the taste of an authentic pint of Guinness in the original factory and learning steps of traditional Irish dance to the sound of live music. The final highlight of the trip was to attend the famous St Patrick’s Parade and interact with it from their VIP box, celebrating the fun day with everyone.
We are really happy with the trip destination and the attention received. We are already planning to make another VIP trip to Scotland with C-Wise.

Enrique, Coca-Cola, Spain

March 2019

4 days

Dublin & Cardiff

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